My name is Brian Sloan. I am a forward-thinking creative with a marketing-focused lens. I earned my Bachelor’s of Fine Arts in Graphic Design from The University of Akron in May 2018, with a skillset extending into photography, videography/animation, and UX/UI.
View my resume below.
Education —
The University of Akron Myers School of Art
BFA in Graphic Design
May 2018
Experience —
Bravo Wellness
Senior Creative Strategist | January 2023–Present
Lead strategy and design around brand persona and perception within the market. Further assisted sales team with creating and presenting Bravo’s brand story and what differentiates Bravo from competitors. Expanded wellness program participant communications offering and strategy. Oversaw and passed on knowledge to graphic design intern. Improved website lead capture workflows.
Interactive Designer | March 2020–January 2022
Maintained and evolved website by leading strategy, wireframing, design, user experience, and development. Used analytics to improve search engine optimization and improve efficiency of the site. Assisted in design and strategy for inbound marketing campaigns. Helped generate leads by creating interactive assets such as video and animation, and expanding social media reach and engagement.
Koroseal Interior Products
Marketing Graphic Designer | May 2018–March 2020
Designed print materials including advertisements, sampling items, packaging, brochures, etc. Assisted in developing a new website using Kentico content management system. Photographed new products and created video and animated content. Created content for and oversaw social media marketing. Assisted in overall marketing strategy.
The University of Akron Student Recreation and Wellness Center
Graphic Designer/Photographer | August 2017–May 2018
Design and photograph various marketing materials for intramural sports, fitness and wellness classes, and other events.
Red Bull (Freelance)
Assisting Photographer | September, October 2016, May 2017
Photographed professional athletes at Red Bull Illume Workshop, Bailey Payne Tricking Demo, and Red Bull Heartlines Skate Contest.
The University of Akron Department of Student Life
Graphic Designer | February 2016–December 2016
Design marketing materials for student organizations, including posters, shirts, digital signage, and website updates.
Expertise —
InDesign
Illustrator
Photoshop
Lightroom
After Effects
Premiere Pro
HTML /CSS
Layout
Color Theory
Photography
Videography
Typography
Illustration
Animation